The Company
Streightball Clothing is a private clothing brand of
Streightball Distribution. The company is made up of
a group of Adrenaline Junkyz. Streightball makes products
for junkyz by junkyz. We strive to create innovative
designs and products that represent the lifestyle and
attitude which is behind the meaning of Streightball. Every design and product is rider inspired and designed. We have a passion for the action sports, art and the lifestyle and attitude surrounding the action sports industry. Clothing is the canvas we have chosen to express our passion for the sports we love. From our team riders to our owners and employees, we all have the drive, addiction and passion for the sports we choose. Streightball is more than a company and a team; it is a family with a common bond.
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The Name
We created the word “Streightball” to try
and describe the feeling you get when you do something
exhilarating; the “adrenaline rush.” It
is not, so much, about extreme sports as it is about
the rider and what drives the rider. It is not about
the dirt bike, snowboard, wakeboard, skateboard, mountain
bike.....it's what is behind those things; the thrill,
the fear, the rush, the danger, the lifestyle and the
addiction behind the sports. It's about the lifestyle
and the attitude. It's what keeps us doing these crazy
things, pushing ourselves to the limit that risks bodily
harm and death and that keeps us teetering on the verge
of being in control and out of control. Whether you
are a pro or just a regular old junky, like us, and
do these things for fun, you know "Streightball".
It's that "thing" which ties us together that
we all have in common.
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The Origin
Straight: undiluted, direct, unwavering
Ball: (adj)bold, brazen. (v) to ball it. to go big, to go fast, to do something baller
Baller: (adj) sick, insane, gnarly... (n) someone who goes big, goes fast and gets sick with it
Eightball (slang): a measurement
of a controlled substance
Junky: (n) someone with an insatiable desire
The Logo
Our logo is the graphic image that represents and defines
Streightball. The four diamond shapes in the background
are derived from a universal symbol used in medicine
that indicates a risk of habituation or addiction. The
"S" simply stands for Streightball. Anyone
who does anything for the rush knows how addictive it
is, why else would we do it.
The Definition
Streightball: Pronunciation Strate-bol
a. An extreme and bold attitude which enables
oneself to conquer fear and live life on the edge.
b.
That pure, euphoric, and addictive adrenaline rush one
experiences when one sets aside fear and does something
to the extreme.
c. Clothing for the adrenaline junky.
d. An eightball of Adrenaline.
The Cartel
| Name |
Title |
Fix |
| Kevin |
Boss |
snowboarding, mtn.
biking, powder days, speed, just getting high |
| Stacey |
Underboss |
waverunning,speed |
| Kerry |
Pusher |
snowboarding |
| Sean |
Dealer |
snowboarding, moto-x,
mtn. biking, speed…whatever |
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